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The Fashion Industry’s Food Fetish
In a surprising turn from its typical moody glamour, Saint Laurent’s recent campaign invites us not to a dimly lit lounge, but to...
Noor Golsharifi
3 min read


The New Quiet: Why Simplicity is the Most Luxurious Branding Move Today
In a world where visual noise is everywhere and attention spans last just a few seconds, the brands that whisper often carry the most...
Noor Golsharifi
2 min read


How Brands Are Using Storytelling to Build Legacy
We scroll through hundreds of posts every day. Curated carousels, fleeting Reels, and bite sized messages designed to grab attention for...
Noor Golsharifi
2 min read
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